Xinhua news agency, Beijing, February 18 (reporter Gao Jie) – Celebrating the new year on the spot, the taste of the new year is not reduced. In previous years, the first and second tier cities, which were a little empty because of the Spring Festival, have a different kind of scenery this Spring Festival. According to the taxi data of Gaode, during the Spring Festival (February 12 – February 15), the activity of taxi in the first and second tier cities increased six times compared with the same period last year.
According to the data, among the orders of hotels reserved by Gaode, the orders of local hotels increased by 37.3% year-on-year, and the average daily search volume of scenic spots, shopping malls and other related places in the first and second tier cities increased by 391% year-on-year.
Orderly prevention and control, lively traffic, let the year of the ox Spring Festival in the first and second tier cities more smoke. According to the data, during the Spring Festival, the number of orders for group buying through Gaode navigation to restaurants, snacks and other places increased by 82.5% month on month; the number of tickets purchased through Gaode increased by about 20 times. In the consumption of leisure and entertainment activities, places such as bathing and steaming, foot massage and KTV have a high popularity, among which the popularity of KTV is 104% higher than usual. Meanwhile, the number of people searching for power stations through Gaode map increased by 315% year on year, and the development of new energy vehicles makes travel more green.
According to the big data of Gaode map, from February 10 to February 11 (from December 29 to new year’s Eve), the travel heat to domestic airports and railway stations decreased by nearly 40% year on year. From February 12 to February 15 (from the first day of the first month to the fourth day of the first month), although the number of travelers increased by 162% year on year, the per capita navigation mileage decreased by 30% year on year, indicating that more people choose short distance travel.
Under the initiative of celebrating the Chinese new year on the spot, from February 11 to February 15 (from New Year’s Eve to the fourth day of the first month), the average proportion of cross city driving users in China decreased significantly compared with the same period in 2019 and 2020, from 29% in 2019 and 31% in 2020 to 20%, and 80% of the users controlled their activities within the local scope.