At 1:00 a.m. Beijing time, apple held the “second half of the autumn conference” in the form of online live broadcast in Apple park. In addition to the iPhone 12 series, the new homepod mini, which has been a long time away, is coming. For apple, this product is both a return and a new journey. As we all know, apple started with computers, but in China and even around the world, the product that attracts people to “Apple culture” is the iPod. Since the advent of the iPod in 2001, it has gone through five ideological iterations of ipodmini, iPod classic, iPod shuffle, iPod Nano and iPod touch, and there are several product updates in each iteration. Nowadays, the iPod product line exists in many apple products in the form of iPod touch. The last updated iPod touch 7 was in 2019. < / P > < p > it may be hard for new generation users to imagine that in the early 21st century, iPod is almost the synonym of music. It not only has a large number of user groups, but also promotes the development of digital music copyright. At that time, the iTunes music store became the first platform in the world to download authentic music works from the Internet. So for many people, what the iPod represents is not just the “toe tip of the God of technology”, but “the gospel of the God of music”. For a time, iPod has become a symbol for people with the same label. In the crowd, it’s hard not to focus on the “cool guy” or “slip girl” who owns the iPod. People with independent personality and fashion attributes can always attract each other. IPod has become a special cultural symbol, and its influence scope is not limited to the scientific and technological circles. < / P > < p > it can be said that without the iPod, there would be no iPhone. But the rise of the new generation is bound to be accompanied by the withdrawal of the predecessors. But the soul of the iPod series never dies. It’s attached to every iPhone, every pair of airpods, every homepod. Of course, there are more than one generation of home pods with a bigger body than the home pod. Although apple still stressed its sound quality at the launch, it is definitely not just a “smaller” speaker. It may be Apple’s future. < p > < p > the S5 chip of homepod Mini can pre tune the music playing in front of the music player, so that the playback effect is more suitable. At the same time, the stereo sound effect composed of multiple stereos also enables such a small speaker to have an impressive effect. Of course, for homepod mini, these are just “basic operations.”. Homepod Mini will be a core UWB terminal, which can interact seamlessly with other products in Apple ecology, and become an important part of the ecology. < / P > < p > most people probably know little about UWB (ultra wideband), but when we talk about Bluetooth, Wi Fi and NFC, I believe you already know that these technologies that provide wireless service infrastructure around us every day are inseparable from us, and UWB may become the next member. UWB uses radio waves to confirm the position of any object with a UWB chip within a range of 4-12 inches (10 to 30 cm). It can be said that UWB is faster and more secure in the efficiency of short distance transmission, which opens a new era of location aware business applications and opportunities. < / P > < p > with the homepod Mini of UWB, when you approach with iPhone, you will get all-round feedback of vision, hearing and touch. Maybe in the future, you can use homepod mini or find your lost airpods at home. Of course, Siri still plays an important role. You can control the smart home in your home by voice through homepod mini, even if you have a Carplay car. You can also synchronize to your car by asking the homepod Mini target location. In short, you can directly call iPhone’s call, information, navigation and other applications through Siri on homepod mini, so as to realize all the functions of homekit on your mobile phone. All of these will be smoother than you think. < / P > < p > homepodmini has a clear product direction differentiation compared with the previous homepod, which is also the correct decision Apple has made in the current market. As a home control terminal, it may not need too much hardware performance requirements, but whether it can follow the popularity of such products is the way to survive. To be sure, homepodmini’s price advantage is unmatched by its predecessors, and it will certainly achieve the long cherished wish of its predecessors: to go into more families. < / P > < p > in recent years, smart home products have gradually replaced the position of traditional home appliances in our lives. More and more manufacturers have joined in this field. Many products that once existed only in the concept stage have become the necessities of our life, while China is one of the fastest growing markets in the global smart home industry. According to relevant industry data, in 2019 China’s smart home market will ship 208 million units and 215 million units in 2020. < / P > < p > in 2020, China’s smart home has entered the aiot enabling period due to the gradual popularization of 5g, and the market size will increase from 153 billion yuan in 2019 to 182 billion yuan. The penetration rate of smart home users in the first tier cities reached 29.3%, and even in the new first tier cities and second tier cities, the penetration ratio reached 19.8% and 23.4%. Among them, 48% of users are accustomed to terminal control, and 25% and 23% use language control and mobile app control respectively. Through the response of China’s market to smart home, we can see that smart home is likely to become the most likely new industry to continue to grow after mobile phones. Apple is also very clear that smart home will become the new position of apple in the future. < / P > < p > if Apple can let more people start to see through homepod Mini that Apple ecology can have the same advantages as it has in the mobile phone industry in the field of smart home, then Apple’s new journey will start immediately. Maybe before we respond, Apple has started a new round of “opening up and expanding its territory”. Didi Qingju bicycle has entered 150 cities

By ibmwl