On December 11, Jingdong group announced that it will invest 700 million US dollars in Hunan Xingsheng preferred e-commerce Co., Ltd. (hereinafter referred to as “Xingsheng preferred”), which means that Jingdong will enter the “battlefield” of community group purchase. Jingdong group said that through investment in “prosperity and optimization”, the two sides will carry out close cooperation in the fields of data, technology, warehousing and short chain logistics, so as to better root in the sinking market and serve the rural areas. < p > < p > on December 11, the people’s daily commented and published an article “behind the dispute of” community group purchase “, there is more expectation for technological innovation of Internet giants. Those who are keen on realizing the Internet and are not eager to make profits in the short term are put forward in view of the phenomenon that the group buying is too keen on realizing profits in the short term, but not too eager to bring benefits in the community. What’s interesting is that when the outside world thinks that community group buying is a business model of “cutting meat on the legs of egrets”, Liao Jianwen, Chief Strategic Officer of Jingdong group, intentionally or unintentionally emphasizes: “the prosperity and optimization of Jingdong group’s investment is mainly based on the high degree of consistency between the two sides in the level of business values. Our common goal is to empower offline stores with technology and supply chain capabilities, especially those without development The offline stores in Dazhou district can help store owners in low-level markets eliminate information asymmetry, reduce circulation costs, improve business efficiency, and achieve better selection and operation, so as to reach and serve consumers through them, rather than replace them. ” Apple extends AppleCare + purchase period: users can decide within 60 days