Rookie wrap, the main mail service, has joined hands with China Post. On December 29, rookie wrap announced that it has reached a strategic cooperation with China Post Express Logistics to build 50000 delivery points and build a convenient network for people. It is understood that at present, the two sides have cooperated with more than 20000 sites, covering 29 provinces and 326 cities. The exchange of flow and network resources has become the origin of their cooperation. < / P > < p > joining hands with the “national team” means that rookie wrapping will further expand the mailing territory. At the same time, SF spare no effort to speed up the layout in the mail track. Although enterprises have their own problems to be solved, they show the same business logic: at the moment when the industry revenue is under pressure, resource sharing may become the breakthrough idea in 2021. < / P > < p > at the site of Jiannei Street Post Office of China Post, a reporter from Beijing business daily saw that two self-service delivery cabinets wrapped by rookies have been placed in the hall, and a manual delivery window has also been opened. According to the rookie wrapping site staff, the mail cabinet mainly provides Taobao return and exchange services, such as sending clothing and other small pieces. After scanning code and filling in information, consumers can use express bags to package by themselves. Due to the limited space of the mail cabinet, large items need to be sent out through the manual window. “The mail cabinet can’t automatically scan the contents of the items sent, so in order to prevent the delivery of contraband, the courier will regularly take out the express for security inspection.” He said. < / P > < p > as to why China Post chose to launch the post service, the staff member said, for example, in Beijing, many outlets of China post are located in the center of the city, which can achieve the whole area coverage, and the hall area and crowd access are more in line with the scene of rookie wrapping. However, in the township market, consumers still need to pay attention to the consumption habit of using automatic post cabinets Cultivation. < / P > < p > for China Post, the user flow of rookie wrapping over 200 million and the high-frequency mail demand of Taobao return and exchange can add revenue to the outlets and gather more passenger flow. What rookie wrap values is the resources and coverage of China Post. According to the latest data released by China Post on December 29, by 2020, China Post has more than 54000 postal outlets, nearly 40000 postal savings bank outlets and 43000 delivery service outlets. The coverage rate of township outlets and direct postal service rate in rural areas are 100%. It is worth mentioning that by the end of September 2020, the number of personal customers served by postal savings bank has exceeded 600 million. < / P > < p > in this cooperation, rookie Baobao said that in the next year, he will join hands with China Post to make the mailing points cover more urban communities, especially in the central and western regions and towns, with more than 30000 new mailing points added. < / P > < p > while rookie wrapping continues to extend the sending contact point, SF also spared no effort in location and layout. In July this year, Shunfeng announced the upgrading of its terminal service. According to the data, Shenzhen Yijiayi Technology Co., Ltd. is the main operation body of “yitransceiver”, which was established in May 2019. < / P > < p > the reporter of Beijing business daily saw in the “post delivery” small program that it not only provides mail service, but also has collection function. The terminal docking sites include convenience supermarket, convenience store, photo studio, lottery station, hardware store, etc. According to a business operator of the platform, the site only needs to have a certain site and know something about the express business to be free of charge. In addition, the platform will provide monthly cash rewards for the sites whose business volume reaches a certain standard. It can be seen that “post delivery” is speeding up the enclosure with low threshold and subsidies. < / P > < p > a rookie courier station staff member who is using “post delivery” told Beijing Business Daily that at present, the courier station only uses the “post delivery” collection service, and the collection of Shunfeng pieces is 0.6 yuan / piece, which is 0.2 yuan higher than that of Tongda enterprises, but the business volume is less, and the daily average collection is more than 20 pieces. < / P > < p > different from Shunfeng’s online and offline wide distribution network, rookie’s selected delivery contact is more focused on express stations, or scenes with fixed delivery demand, such as office buildings. In contrast, the former can quickly spread its business in a short time, but it has to face the problems of scattered passenger flow and business volume, uneven service professionalism and so on. Although the latter is based on Taobao’s mail flow and express service, it also needs to solve the distribution of interests with express companies and courier, so as to answer the concerns of express companies about “grabbing jobs”. < / P > < p > from the data, rookie wrapping is penetrating into more express outlets. In Shentong Dongying company, the average monthly income of express pick-up workers has increased to 3000 yuan. Take Shentong as an example, as of the end of December, nearly 2000 outlets had access to the rookie wrapping business. According to the financial report of Shentong in 2019, there are more than 3500 independent outlets, which means that more than half of the outlets are connected. < / P > < p > however, some express delivery practitioners still have some complaints about rookie wrapping. A senior express person told Beijing Business Daily that rookie wrap prefers to choose the high-quality outlets of franchise express enterprises. In addition, the profit margin of sending items is higher than that of sending items. The boss of outlets and couriers are also profit oriented. Therefore, it is impossible for enterprises not to worry about the control of terminal outlets resources by rookie wrap, but the headquarters has nothing to do with it. < / P > < p > in the business world, cooperation and game always seem to complement each other. For the express industry, revenue has become a more and more realistic proposition. Beijing Business Daily found that from September to November, although the express business volume increased from 8.09 billion pieces per month to 9.73 billion pieces, and the business income increased from 82.43 billion yuan to 95.94 billion yuan, the year-on-year growth rate of business income decreased from 27% in September to 20.4% in November. < / P > < p > the revenue capacity of the industry is further tightening. An express practitioner told Beijing Business Daily that at present, the demand for express delivery is very strong, but the price war in the industry is too fierce, and there is still a lot of pressure to increase the increment without increasing the income. Next year, it may be more difficult, and this will also aggravate the impact on the stability of terminal services. < / P > < p > in the face of external economic environment and market competition, group heating among enterprises may become the trend in 2021. On December 22, deppon signed a supplementary agreement with Yunda. The content shows that Yunda will open the end outlets to deppon, such as the system interface of Yunda express supermarket, and connect the end outlets according to the demand of channel coverage. < / P > < p > express expert Zhao Xiaomin believes that the cooperation between rookie wrap and China Post provides an idea, that is, express resources can consider cooperating with enterprises with terminal network system, such as China Mobile, Unicom, telecom, insurance companies or gas stations, to make the cake bigger. The express enterprises can not only ease the pressure of terminal business in the sinking, but also concentrate the scattered passenger flow resources. Such cooperation is a plus for each business. Global Tech